Aisu.Studio is a Berlin based design consultancy by Dominik Heilig, focussing on playful visual identities & illustration founded in 2019.
Visual Identities
Easy to scale and maintain, but also open for participation and development to be fully own-able and lively.
Ideal for SMEs or medium sized events where several people need to access and work with a flexible design system without too many restrictions.
Illustration
Playful and catchy with a transparent development process for feedback and adjustments.
Ideal as a stand-alone, small editorial series or even illustrations systems for marketing campaigns or organisations.
The Network
Combine the experience of a vast network of professionals from all fields. Software engineers, photographers, merchandise producers, consultants, storytellers, AI scientists and many more.
Ideal for larger jobs without the baggage of a huge and costly agency.
The idea for Aisu.Studio emerged from the webcomic series AISU KURIMU ( Japanese for ice-cream) by Dominik Heilig,.
As people liked the little ice-cream character, it became the philosophy .
— Be ice-cream, my friend!
Playful, lighthearted, well-tempered and good ingredients.
CURRICULUM VITAE OF DOMINIK HEILIG
VERSATILE DESIGN PROFESSIONAL
with 20+ years of design experience as an employee and freelancer with a knack for illustration and pop-culture. Creates positive working environments within teams and beyond, connects people.
I REALLY APPRECIATE
a co-creative atmosphere of heterogeneous teams, where everybody can bring in their expertise, where people can learn from each other and grow
to understand and learn about new markets and industries
to combine and improve my skills
DESIGN SKILLS
Visual identity development
Print, editorial and marketing design
UI/UX, design systems for web and apps, prototyping
Illustration & Storyboarding
Motion design
PERSONAL SKILLS
Project & people management
Workshop planning and conducting
Design Sprints
Networking
Kanban & Scrum
Nov. 1st, 2023
CV Beta 0.1
Adobe Illustrator, Photoshop, Indesign, After Effects
Adobe XD, Figma, Sketch
Jira, Notion, Trello
Squarespace, Wix, Weebly, Readymag, …
WORK HISTORY (Excerpt)
Movinga / Shift
Home removal / Logistics / SaaS Platform
Senior Designer
Freelance / Part time / Berlin / Hybrid
2020–Ongoing
Setting up a design system
Illustration research and development for marketing and brand communication
Product management and UX/UI execution, prototyping
Pitch decks, marketing and brand collateral
UX/UI designs for the overall product
Development of icons and pictograms
Comic Invasion Berlin
Annual Comic Festival
Designer, Art-Director, Partnership Manager
Freelance (seasonally) / Berlin
2011–Ongoing
Art-direction, developing looks and setting up libraries
Designing communication print materials and collateral
Curation, artist research & management
Budgeting, funding & production
Social media assets, marketing
Skateboarding Team Germany
The German national team of skateboarding
Art-Director, Designer
Freelance / Berlin – Frankfurt
2019–2021
Developing a visual identity
Building the website in «wix»
Merchandise research and production
Designing and conducting custom workshops with the athletes
Compass.co / Sage
Shopify monitoring dashboard / SaaS
Head of Design
Freelance / Full-Time / Remote / Berlin – San Francisco
2017–2019
Setting up a design system
Improve the overall product
UX/UI, prototyping, pictogram and icon development, user interviews
Marketing collateral
Building and monitoring landing pages with «Unbounce»
Salonmeister / Wahanda / Treatwell
Beauty Booking Platform / Saas
Head of Design / Senior Designer
Full-Time / Hybrid / Berlin – London – Amsterdam
2014–2017
Developing a visual identity and creating a design system
UX/UI, create user flows, wireframes
Marketing Collateral
Illustrations and icons
Do you want a full CV?
Feel free to reach out via the
CONTACT PAGE or LINKED IN